Why do poets and songwriters often use rhyming words in their work? What effect does it have on the listener or reader?

Poets and songwriters often use rhyming words to create rhythm, musicality, and memorability in their work. Rhymes can make a poem or song more enjoyable to listen to, help convey emotions, and make the text easier to remember. They can also emphasize certain words or ideas and add a sense of completeness to lines or stanzas.